When it comes to optimizing websites with a local focus, but also national or global reach, our agency follows a targeted and strategic approach. Here are some key elements of our approach:
- Conduct thorough keyword research: We first identify the keywords that are relevant to the local market and target audience, as well as those that are relevant to the broader national or global market.
- Optimize website content for local and global search: We optimize the website content to target both local and global search queries, by including location-specific keywords in the content, meta tags, and URLs.
- Implement local SEO tactics: We implement local SEO tactics such as optimizing Google My Business listings, building local citations, and creating location-specific content to improve the website's visibility in local search results.
- Focus on high-quality link building: We focus on building high-quality backlinks from both local and national or global sources to improve the website's authority and rankings in both local and broader search results.
- Monitor and track results: We use a variety of tools to monitor and track the website's performance in both local and broader search results, and adjust our strategy as needed to ensure continued improvement.
By taking a comprehensive and targeted approach to SEO, we can help businesses with a local focus reach their target audience on both a local and global scale.